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WHAT WE DO
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ZANTAZ
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The Challenge
To help transform ZANTAZ from a Compliance Technology Solutions company into a global leader in helping organizations effectively manage the growing threat of information risk.
What We Did
- Developed a new brand positioning platform that established ZANTAZ as the only end-to-end provider of compliance, email/file archiving, and discovery/litigation support services
- Created a new category known as Information Risk and Discovery Management (IRDM)
- Developed a complete integrated marketing program, including a new website, corporate brochure, collateral, international PR program, advertising campaign, tradeshow design and support, and online lead generation program
Results
ZANTAZ saw its revenues increase to more than 300% last year, and is now a profitable company, well positioned for an eventual IPO. |
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case studies:
AIA
Ameritrade
AT&T Wireless
Cabela's
Dr. Pepper
Fortify Software
Fleetwood
Loyola Marymount University
NationPoint
OnStation
San José State University
Stanford University
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ZANTAZ
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