Kiersted / Systems Launches New Web Site
Expert legal technology firm begins national expansion effort with a unique online presence and participation at annual LegalTech Conference
HOUSTON January 16, 2007 Kiersted / Systems, a leader in electronic discovery and legal technology consulting, today announced the launch of its completely refreshed website at www.kierstedsystems.com. The new website is designed to mirror Kiersted / Systems' unique customized approach to serving its clients by explaining the company's knowledge, processes and services in a very client-centric way.
Prospective clients, the primary audience of the website, learn how Kiersted / Systems can address legal technology concerns by following links to real-scenario questions such as "Are you proactively thinking about a litigation response plan?" or "Are you facing a lawsuit that requires supporting email, office documents or other electronic data?"
"This new website captures the essence of Kiersted / Systems' expertise and commitment to quality, customized service," says George Kiersted, founder and CEO of Kiersted / Systems. "The polished, contemporary look-and-feel is a true representation of who we are and how we work."
New Image an Expression of Thought Leadership
In addition to the unique presentation of their services and capabilities, the new website demonstrates the company's depth of industry knowledge through a resource library of white papers and case studies. Given the rapid growth of the e-discovery industry and the company's plans to continue its national expansion, the new website represents a vital opportunity for Kiersted / Systems to reach prospective clients and showcase their deeper understanding of the legal technology industry, and arrives just in time for LegalTech New York, where Kiersted / Systems will also debut a new booth design. This marks Kiersted / Systems' fourth year of onsite participation at the largest and most important legal technology event of the year. This year's event is set to take place at the Hilton New York Hotel January 29 - 31, 2007.
Both the website and booth design were completed by THUNDER FACTORY, a leading integrated marketing firm headquartered in San Francisco. The firm has provided digital marketing services to many market leaders. "We really wanted to ensure that Kiersted / Systems' site was an accurate reflection of their uncommon approach to serving their clients. They exercise a rare practice of truly listening to their clients, understanding their needs and custom-fitting a real solution. It just made sense that their website be structured to mimic this client-centricity," said Jessica Kernan, Vice President and Managing Director of THUNDER FACTORY's New York office, "The end goal is still to provide the critical ñ and often complex ñ information legal professionals need, but the method of doing so is uniquely approachable." More information can be found at www.thunderfactory.com.
"We are very excited about the new website and feel it will be a powerful tool in communicating our ability to provide the right solution to any client with legal technology needs," explains Kiersted. "THUNDER FACTORY was a great partner in bringing our vision to reality on time and on budget."
Get to know Kiersted / Systems online at www.kierstedsystems.com.