Capabilities: Marketing Technology

Whether you are looking to dramatically increase campaign yields, develop a consolidated customer database or automate marketing processes, the key to using technology to its best effect is understanding what you want it to deliver. Just as with our strategy consulting, THUNDER FACTORY’s technology process starts with identifying and understanding our clients’ marketing objectives - in business terms, using plain English. Only when these objectives are fully understood can the design, selection and deployment of technology be truly effective.

The THUNDER FACTORY team has designed, developed and implemented technology solutions for Fortune 100 companies, mid-size firms and start-ups. We know it’s not one size fits all. Our technology services include:

• Database services
• Marketing automation systems
• Knowledge and content management systems
• Web site development
• Reporting and campaign portals