Strategy is all about making smart decisions,
based on hard facts, experience and insight. The process should
always start with identifying and understanding what the customer
truly wants and needs (too frequently, it does not work out
this way). These critical customer insights then become the
basis for all marketing strategies, tactics and campaigns.
At THUNDER FACTORY, we do the hard upfront
work to develop strategies that create strong customer value,
differentiate your offering, and build profitable customer relationships.
Specifically, our strategy services include:
Integrated marketing strategy
Strategic positioning and brand strategy (external
and internal)
Communications strategy (advertising, media, direct,
PR, IR, employee, partner)
