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Jessica Kernan named managing director of Thunder Factory's New York office

Kernan Charged with Expanding New York City Office and Spearheading Firm’s Digital Marketing & Media Practice

THUNDER FACTORY, the fast-growing integrated marketing firm that delivers performance-driven marketing results to blue-chip clients worldwide, today announced the promotion of Jessica Kernan to Vice President/Managing Director – New York. In her newly expanded role, Kernan will manage the rapidly expanding New York City office and Digital Marketing & Media practice, in addition to her present duties as Vice President of the firm.

Kernan joined THUNDER FACTORY in August 2005, bringing with her a well-developed knack for metrics and analysis as well as both client and agency-side experience in leading integrated marketing strategy and campaign execution. Her tactical skills and strong capabilities as a performance-driven marketer have fueled the expansion of the company’s New York City office and acquisition of blue chip clients. Kernan has also taken a leadership role in developing the company’s thriving Digital Marketing & Media practice.

“Jessie’s natural bent for executing big, cutting-edge ideas and delivering on the firm’s ‘client first’ philosophy is a key accelerator in the company’s expansion,” said Eric Granof, President of THUNDER FACTORY. “Her conviction in the power of performance-driven marketing fuels her passion to deliver results for all her clients and continues to shape the company’s burgeoning east coast office and Digital Marketing & Media practice. Jessie will play a significant role in helping to build the firm into a major international integrated marketing service.”

“My aim is to build a strong New York presence for THUNDER FACTORY.  We have a talented team here doing great work already.  I am looking forward to continuing that momentum to grow both our client roster and our staff,” Kernan stated, “I relish this opportunity to expand on the success and emulate the presence the firm already holds in San Francisco and Los Angeles.”

Prior to joining THUNDER FACTORY, Kernan held positions in Marketing Analytics and Integrated Account Management at Wunderman and client-side on the Marketing team at ATA Airlines in Indianapolis. She received a B.A. in International Studies from Miami University (Ohio) with a double minor in Marketing and Spanish. She resides in New York City.


THUNDER FACTORY was founded in 2000 and has built its reputation by delivering integrated performance-driven marketing services with a single-minded focus on helping clients build their businesses. The firm provides a comprehensive range of services in five key marketing areas: strategy and brand development; communications (including advertising, public relations and buzz/viral marketing); web development and interactive marketing; direct/online marketing; and partnership marketing. Consistent with its performance-driven marketing approach, the firm employs a unique results measurement methodology to demonstrate ROI for clients. THUNDER FACTORY has been honored two years running as one of the Silicon Valley Business Journal's 50 Fastest Growing Private Companies. Clients range from Fortune 100 corporations to mid-sized, pre-IPO companies, and include TD AMERITRADE, McKesson Corp.,, AT&T/Cingular, Citysearch, Dell, Dr. Pepper/Seven Up Company, CA and ZANTAZ. Headquartered in San Francisco, THUNDER FACTORY also has offices in Los Angeles and New York City.